Our Culture
We created Bison with a vision that families benefit from 3 simple concepts. Plan, Protect, and Prosper. Bison was founded by The Terry and Kim Pegula Family Office known as East Asset Management in conjunction with operating partner Teton Capital Partners founded by Brad Ball and his team of executives.
As Terry Pegula rose from petroleum engineer to Billionaire Oil and Gas Entrepreneur, Philanthropist, and Professional Sports Team Owner the family was amazed to see all the products, services, and capabilities that became available to them. Bison seeks to make these family office tools available to Bison clients.
View Our Leadership
Rick joined Lakeview Capital Partners in October 2014 as a Managing Director and Registered Investment Advisor. He came over to Bison Wealth with Lakeview in 2021. He is a Certified Financial Planner™ professional and an active member of our investment committee. Since 1974, Rick has been an Investment Advisor serving clients at EF Hutton (14 years), Dean Witter Reynolds (7 years), PaineWebber/UBS (12 years), and Morgan Keegan/Raymond James and Associates from 2006 to 2014.
In the 1970s and 80s, at EF Hutton & Co., Rick was trained in and offered financial services in a variety of wealth management disciplines including stock and bond investment management, syndicate, insurance and annuities, and alternatives. Rick also served in the role of Money Management Coordinator for over 50 advisors at the former Tower Place office of EF Hutton in Atlanta. He assisted Hutton advisors by identifying experienced outside managers and putting these managers together in the most appropriate combination to meet the objectives of advisors’ clients.
During the 1990s and up to 2004, Rick provided services to corporate executive services via public companies. He was designated as a Rule 144 Specialist (dealing with insider shares) while at Dean Witter Reynolds. At PaineWebber/UBS, Rick served corporate executives and their employers as a Corporate Stock Benefit Consultant. Rick provided stock benefit consulting and cashless exercise stock options services under agreements with various companies including The Coca-Cola Company (Europe and Asia), BellSouth Corporation (nationwide), and GlaxoWellcome/GlaxoSmithKline (US). He created and staffed executive service programs and managed transactions for individual executives of the above companies and others.
Rick is a 1971 graduate of Tennessee Technological University (Bachelor of Arts in English with emphasis on Business Administration). From 1971 to 1973, Rick served as an officer in the Army and was the Command Briefing Officer for the Commanding General of the U.S. Army Security Agency in Arlington, Virginia.